24 Apr SHOP TALK with Broadleys
For those who aren’t familiar with our business, Broadleys has been trading in East Grinstead since 1896 although the building itself dates back to the 14th century.
Despite challenging times with Brexit uncertainty, online shopping and unseasonal weather, we managed to have a record Christmas and a reasonable start so far into 2017. Most of our brands are from Europe but as yet we have not seen any real wholesale price inflation and, where there is, we are able to offset it ourselves.
The vast majority of our customers live within a twenty-mile radius of East Grinstead and some have been loyal customers for many years. Having said that, our customer profile is constantly widening because of the brands we stock, we even have primary school parents purchasing footwear for their kids once they reach a size 3. We attract many visitors because of our historic building and position in the old High Street.
Gant is our most profitable men’s brand and this summer, along with Ralph Lauren’s Golf range, we are stocking their new technical fabrics such as ‘wicking shirt fabrics’, which keep you cool and dry in the hottest weather. We have bright coloured linen jackets from Hackett and Tommy Hilfiger along with classic chinos ideal for summer events. Plenty of colourful polo shirts and stretch jeans from Boss.
Our women’s department includes clothing brands such as Great Plains, Tommy Hilfiger, Sandwich and new this season is the Danish brand ‘Part Two’ which is proving popular because of its great fit and textures. There is a myriad of colours this season from khaki to pinks to yellow and orange. The trend for jeans this season is mid to ultra high rise and linen is back in fashion.
We look forward to welcoming you into our store!